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Creating and Managing Shopify Markets Guide

Understanding Shopify Markets

1. Introduction to Shopify Markets

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  • Overview of what Shopify Markets is.
  • Explanation of how it allows division of the store by countries.

2. Purpose of Shopify Markets

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  • Enables customization of:
    • Languages
    • Prices
    • Currencies
    • Domain
    • Store content
  • Example of dividing larger markets (e.g., USA vs. Europe) and further segmentation within Europe.

3. Default Market Setup

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  • Explanation of the default market when opening a store.
  • Ability to add more countries to the market.

4. Currency Settings

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  • Setting default currency for the market.
  • Options to use local currency or force a specific currency.

5. Product Catalog Management

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  • Grouping products into different catalogs for specific markets.
  • Explanation of how to manage product visibility and pricing per market.

6. Online Store Customization

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  • Customizing the template based on market.
  • Importance of SEO considerations when applying different domains.

7. Tax and Duties Settings

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  • Overview of tax settings that can be applied to specific countries.

8. Shipping Settings

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  • Recommendations for setting up shipping after market setup.

9. Creating a New Market

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  • Step-by-step process to add a new market (e.g., USA and Canada).
  • Importance of setting local currencies.

10. Catalog Creation and Pricing Adjustments

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  • How to create a catalog and adjust product prices for specific markets.
  • Recommendations for managing pricing across different currencies.

11. Product Visibility in Catalogs

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  • Explanation of how to select which products appear in specific markets.

12. Template Customization by Market

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  • How to customize the online store template for different markets.
  • Importance of tracking changes made for specific markets.

13. Conclusion and Best Practices

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  • Summary of key points regarding Shopify Markets.
  • Recommendations for maintaining consistency and avoiding confusion when editing by market.

Link to Loom

https://loom.com/share/94d1421010cb4f8798693acf8379b186