Private White 2019-2020
About the company
Established in 1853, Private White V.C. proudly resides in Manchester, often referred to as ‘Cottonopolis’ in the 19th century. With a legacy of outfitting royalty, world leaders, rock stars, and heroes, the company’s commitment to quality remains unwavering. From supplying trench coats during World War I to volunteering as a medical-grade garment manufacturer during the COVID-19 pandemic, Private White V.C. embodies resilience and craftsmanship. Housed in the same historic building along the River Irwell for over 150 years, their dedication to handcrafted excellence and locally sourced materials continues, preserving both their founder’s legacy and Manchester’s industrial heritage.
Shopify services we provided
We’d like to mention that this is the second version of Private White we developed. The first was a comprehensive migration from Magento completed before 2019. For the period of 2019-2020, we overhauled the entire store based on the provided mockups, incorporating new functionalities and logic to ensure greater control over the content.
Such projects rank among the most challenging we’ve undertaken, requiring coordination between various professionals, from developers to QA experts. This extensive redesign spanned several months. We are proud to be Private White’s Shopify specialists, having worked with them from the outset on Shopify. Throughout the years, we’ve upheld the highest standards consistently.