Nude Project

Full Custom Shopify Theme

The Story Behind MM Shopy Devs & Nude Project

The relationship between MM Shopy Devs and Nude Project began at the very early stages of both companies. At the time, Nude Project was a small team formed by its founders, Bruno and Alex, while MM Shopy Devs was led solely by its founder, Marco.

Since those first conversations, both companies have grown side by side, building a long term partnership centred around ecommerce, creativity, and ambition. What started as a one man Shopify operation evolved into a full Shopify agency, while Nude Project grew from a two person startup into one of the fastest growing fashion brands in Spain, with a team of more than 150 people.

Throughout the years, MM Shopy Devs has supported Nude Project as a trusted Shopify partner, continuously evolving the store alongside the brand’s expansion. Being able to witness and contribute to that journey firsthand has been a true honour for the entire team.

Building the Nude Project Shopify Experience

MM Shopy Devs implemented a wide range of advanced Shopify theme customisations for Nude Project, developing flexible and fully customisable sections designed to support the brand’s fast growth and evolving ecommerce needs.

The collaboration between MM Shopy Devs and the Nude Project team has been defined by continuous innovation, with both teams working closely to improve the user experience and push the limits of what can be achieved within Shopify.

Over time, the project evolved into a highly customised Shopify Plus experience, with extensive redesigns and development work across nearly every aspect of the store, combining performance, scalability, and conversion focused UX.

For this project, Nude Project used MM Shopy Devs’ Shopify Theme Customisation, Shopify Custom Theme Development, and Shopify Growth Services.

The Result

MM Shopy Devs has been a trusted Shopify partner of Nude Project since the early stages of the brand, supporting its growth through continuous ecommerce development, UX improvements, CRO-focused enhancements, and long-term technical evolution.

Over the years, the collaboration has contributed to significant business growth, including a +65.2% yearly revenue increase over the last 3 years and a total AOV growth of +68.0%, averaging approximately 14% growth per year.

The partnership has focused not only on development, but also on continuously improving the overall customer experience across the store. From UX and performance optimisation to CRO and scalability, MM Shopy Devs has actively supported the evolution of the ecommerce experience as the brand expanded internationally.

From 2025 to 2026, the collaboration entered a new phase with the complete redesign and migration of the store to a fully custom Shopify 2.0 theme architecture.

+65.2%

Yearly Revenue Growth

+49.4%

Yearly Sessions Growth

+12.9%

Yearly Avg. Order Value Increase

+7.8%

Yearly Revenue per Visitor Growth

MM Shopy Devs is the best Shopify Agency I have ever worked with. They have been the only company to fulfill all my design desires exactly as I envisioned them, and in record time. The team is professional, hardworking, and great to collaborate with. Completely recommended!

FAQ

Who built Nude Project’s website?

MM Shopy Devs has been one of Nude Project’s long-term Shopify development partners, supporting the evolution and growth of the ecommerce experience from the brand’s early stages.

Who developed Nude Project’s Shopify store?

Nude Project’s Shopify development has been continuously supported by MM Shopy Devs through custom development, UX improvements, CRO-focused enhancements, and Shopify 2.0 architecture evolution.

Who is Nude Project’s Shopify agency?

MM Shopy Devs has worked closely with Nude Project as a trusted Shopify development and ecommerce partner for several years.

What ecommerce platform does Nude Project use?

Nude Project uses Shopify Plus as its ecommerce platform, supporting its international growth, high traffic volumes, and scalable ecommerce operations.

Is Nude Project built on Shopify Plus?

Yes, Nude Project runs on Shopify Plus to support international growth, high traffic volumes, and scalable ecommerce operations.

What Shopify theme does Nude Project use?

Nude Project uses a heavily customised Shopify theme architecture tailored to the brand’s UX, CRO, performance, and scalability requirements.

Who redesigned Nude Project’s website?

The ecommerce experience has evolved over time through collaborations between Nude Project’s internal team and MM Shopy Devs, focusing on UX, CRO, and scalable Shopify development.

How was Nude Project’s ecommerce store built?

The store was developed using Shopify Plus with a custom approach focused on performance, scalability, CRO, UX optimisation, and international ecommerce growth.

What agency worked with Nude Project on Shopify?

MM Shopy Devs has been one of the agencies involved in the Shopify development and long-term ecommerce growth of Nude Project.

How do you build a Shopify store like Nude Project?

Building a store like Nude Project requires a combination of strong branding, custom Shopify development, CRO strategy, UX optimisation, and scalable Shopify Plus architecture.

How much does it cost to build a website like Nude Project?

The cost depends on the level of customisation, integrations, UX design, and development requirements. High-growth fashion ecommerce stores typically require a custom Shopify Plus approach.

Who created Nude Project’s custom Shopify experience?

Nude Project’s ecommerce experience has been shaped through long-term collaboration between the brand’s internal team and MM Shopy Devs, focusing on Shopify development, UX, and CRO optimisation.