Services - Growth & CRO - Shopify CRO Agency
Shopify CRO Agency
We're a Shopify CRO agency that turns the traffic you already have into more revenue, through research, testing and UX changes that actually ship.
Rated 5.0 ★ on Google · Rated 5.0 ★ from 61 reviews in the Shopify Partner Directory · 120+ Shopify stores built
The argument
The cheapest growth you'll buy
Paid traffic gets more expensive every year. Conversion doesn't. Lifting your conversion rate makes every channel more profitable at once: the same ad spend, the same email list and the same SEO are all suddenly worth more. It compounds, and unlike ads, you keep it when you stop paying.
What CRO covers
What's included
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Conversion research
Analytics, session recordings, heatmaps and funnel analysis to find where revenue leaks.
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UX improvements
The changes that remove friction, prioritised by impact.
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A/B testing
Changes validated with data instead of opinion.
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User testing
Watching real people try to buy from you.
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Implementation
We build the changes ourselves, not just recommend them.
What we optimise
Where the gains come from
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Imagery order, information hierarchy, add-to-cart clarity and the answers that remove hesitation before the click.
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Merchandising rules, card information, and pagination that keeps momentum instead of resetting it.
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Synonyms, zero-result handling and filters built around how your customers name things, not how your admin stores them.
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Fewer steps, no surprises on cost or delivery, and a mobile flow that survives one-handed use.
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Speed on real devices and networks, plus targets and gestures sized for thumbs rather than cursors.
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Fit guidance placed where the hesitation happens, which lifts conversion and lowers the return rate at the same time.
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Delivery times, costs and return terms stated before the customer has to hunt for them.
Process
How we work
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01 Measure
We establish the baseline and agree what success means.
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02 Research
Quantitative work through analytics and funnels, qualitative work through recordings and user testing.
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03 Prioritise
Every hypothesis ranked by expected impact against effort.
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04 Test or ship
We A/B test where your traffic supports it, and ship research-led changes directly where it doesn't.
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05 Measure again
We keep what wins, revert what doesn't, and document why.
Process
How we work
-
01 Measure
We establish the baseline and agree what success means.
-
02 Research
Quantitative work through analytics and funnels, qualitative work through recordings and user testing.
-
03 Prioritise
Every hypothesis ranked by expected impact against effort.
-
04 Test or ship
We A/B test where your traffic supports it, and ship research-led changes directly where it doesn't.
-
05 Measure again
We keep what wins, revert what doesn't, and document why.
Engagement
How to engage us
Project based or ongoing, with no mandatory retainer. Many brands start with a store audit and continue into CRO once the priorities are clear.
Proof
CRO in practice
Nude Project's growth is the model: continuous cycles of analysis, testing and improvement have contributed to sustained gains, including a 12.9% increase in average order value and 7.8% growth in revenue per visitor.
FAQs
Finds out why visitors don't buy and fixes it: research, UX changes, A/B testing and implementation, all measured against conversion and revenue.
Research and the first improvements typically land within the first month or two. Testing programmes compound over months.
Testing needs volume to be conclusive. Below roughly a thousand conversions a month we focus on research-led changes instead, and we'll tell you so rather than sell you tests.
It varies by category and price point. What matters is your own trend, not someone else's benchmark.
We implement. We're developers as well as strategists.
Both work. A store audit is a good one-off start; sustained gains come from continuous cycles.
Yes, including checkout optimisation on Plus.