A living collaboration across UX, development and CRO, with 65.2% yearly revenue growth.
Industries - Fashion & Lifestyle Shopify agency
Fashion & Lifestyle Shopify agency
We're a fashion Shopify agency building high-converting stores for fashion and lifestyle brands, from streetwear labels to premium tailoring. Design, development and CRO from a team that works only in this space.
Trusted by ambitious brands across the UK, Spain, Europe and Latin America
Rated 5.0 ★ on Google · Rated 5.0 ★ from 61 reviews in the Shopify Partner Directory
Results our clients can measure
- $350m+
- Client revenue
- 38.5%
- Average conversion rate increase
- 15-18%
- Average order value increase
- 120+
- Shopify stores built
The problems
Fashion ecommerce has problems other stores don't
Three of these matter more than the rest, and they are the reason fashion is the hardest category to build for rather than simply another vertical.
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01.
It is the most competitive category there is
Almost every new trend and feature in ecommerce appears in fashion first, which means the standard a store is measured against moves constantly. It also sets the direction of skill: an agency that can build for fashion can build a sports store. The reverse is not true.
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02.
Storytelling carries the sale
In fashion you are selling the brand, not the product. Two stores can list the same jacket at the same price and convert at completely different rates, and the difference is whether the store makes someone want to be the person wearing it.
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03.
Attention is shorter here than anywhere
Fashion buyers leave at the first point of friction. Not the third. There is no allowance for a confusing filter or a slow product page, because the next brand is one tap away and looks just as good.
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04.
Drops and launches
A drop is a traffic spike that breaks under-built stores. We architect for peak load so launch day holds.
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05.
Variants and colourways
Dozens of size and colour combinations that have to stay accurate and easy to navigate.
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06.
Imagery at scale
Fashion sells on high-resolution photography, and a catalogue of it has to be organised, responsive and served at the right size for each device.
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07.
Lookbooks and seasonal collections
Editorial storytelling that stays shoppable.
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08.
International sizing and markets
Different size systems, currencies and expectations as you expand.
What we build
Built for how fashion sells
- Design
Editorial, brand-led product and collection pages that still convert
Shopify Design Full Redesign or Facelift - SEO
Structured size charts with data that search engines and AI assistants can read.
Shopify Development - Performance
Drop and launch architecture built for traffic spikes
Shopify Development - Campaigns
Shoppable lookbooks and campaign templates
Shopify Development - UX
Advanced variant and colourway UX with quick add
Shopify Design Full Redesign or Facelift - Media
Responsive media handling for image-heavy stores
Shopify Development - Growth
Shopify Markets and multi-currency for international growth
Store Audit CRO & A/B Testing - Revenue
Bundles and subscription flows
Shopify Development - Retention
Email, subscriptions and reviews integrated for retention
Shopify Development CRO & A/B Testing
Why us
Why fashion brands choose us
We work only in this space, rather than being a generalist agency that also does fashion. You get direct access to a senior team, with no lock-in and no minimum project size, from a certified Shopify Plus Partner.
- No lock-in
- No minimum project size
- Certified Shopify Plus Partner
FAQs
Designs, builds and optimises Shopify stores specifically for fashion and lifestyle brands: sizing and fit, collections, drops, returns and the conversion details that matter in apparel.
Often, yes. Most fashion returns are fit related, and better size guidance, product data and imagery reduce them at the source.
Yes. We build for traffic spikes so launches convert rather than fall over.
All of them. Nude Project is streetwear, Hunza G is swimwear and Anglo-Italian is tailoring.
Yes, from WooCommerce, Magento or elsewhere, without losing data or rankings.
Not always. We'll tell you honestly whether your volume and requirements justify it.
Yes. There's no minimum project size.