Industries - Jewellery Shopify agency

Jewellery Shopify agency

We're a jewellery Shopify agency building stores for fine and contemporary jewellery brands, where sizing, detail photography, personalisation and gifting decide whether a considered purchase completes.

  • Certified Shopify Plus Partner
  • Jewellery specialists

Trusted by ambitious brands across the UK, Spain, Europe and Latin America

Rated 5.0 on Google · Rated 5.0 from 61 reviews in the Shopify Partner Directory

Results our clients can measure

$350m+
Client revenue
38.5%
Average conversion rate increase
15-18%
Average order value increase
120+
Shopify stores built
Two diamond rings photographed on black

The problems

Selling jewellery online is its own problem

  1. 01.

    Ring and bracelet sizing

    Nothing like apparel. Size guides, conversion charts and at-home measuring tools cut the biggest cause of returns and abandoned carts.

  2. 02.

    Macro photography and zoom

    Buyers need to inspect detail closely, which means high-resolution zoom, 360 views and video, all handled properly on mobile.

  3. 03.

    Materials and gemstone data

    Carat, metal, hallmarks, stone specifications and certification, structured so search engines and AI assistants can read them.

  4. 04.

    Personalisation and engraving

    Custom text, fonts, character limits and live previews, priced correctly and passed cleanly to fulfilment.

  5. 05.

    Made-to-order lead times

    Production time communicated clearly, so a long wait doesn't lose the sale.

  6. 06.

    Gifting and occasion merchandising

    A large share of jewellery purchases are gifts: packaging options, gift messaging, occasion merchandising and delivery date control.

  7. 07.

    High value, considered purchase

    Long research cycles that need wishlists, saved items and reassurance rather than pressure.

  8. 08.

    Trust and authenticity

    Certification, hallmarking, warranties, returns confidence and secure high-value shipping.

A close portrait of a model wearing a pearl choker

What we build

Built for how jewellery sells

Shopify Case Studies

Jewellery projects

  • Maya Magal Shopify store
    • Theme customisation
    • Jewellery

    Theme revamp with content controls and tailored collection lists.

  • MX Diamonds Shopify store
    • Store setup
    • Jewellery

    A theme setup on the surface, with the real work in integrating an external diamond feed behind the catalogue.

See our jewellery work

Why us

Why jewellery brands choose us

We understand the mechanics: sizing, personalisation, gifting and certification. Direct access to a senior team, no lock-in, and a certified Shopify Plus Partner behind your store.

  • Senior team
  • No lock-in
  • Certified Shopify Plus Partner

FAQs

Builds Shopify stores designed for how jewellery sells: ring sizing, detail imagery, personalisation, gifting and high-value trust signals.

Yes. Sizing guides, conversion charts and measuring tools that cut returns and abandoned carts.

Yes. Configurators with live preview, character limits, pricing and a clean handoff to fulfilment.

Packaging options, gift messaging, delivery date control and occasion-led merchandising.

Yes, as structured product data, which also helps search engines and AI assistants read your products.

Yes. Clear lead time messaging so long production windows don't cost you the sale.

Both. Cassandra Goad is fine jewellery and Maya Magal is contemporary.

Shall we build something together?

LET’S TALK

Tell us where your store is now and what you want it to do. You will get an honest recommendation from someone who would be working on it.

HOURS

Mon–Fri · 9:00–17:00 CET

your trusted Shopify agency