CREAR Health Center campaign photograph

Case studies - CREAR Health Center

CREAR Health Center

From selling products to booking consultations

  • Health
  • Argentina

About

Women's health, supported at every stage

CREAR Health Center is a virtual space dedicated to providing comprehensive support for women at every stage of life — from pregnancy to menopause and beyond — backed by a team of health professionals led by Dr. Natalia Basualdo.

The challenge

Shifting from an ecommerce to a service mindset

This was a genuinely unusual challenge for the team: daily work typically revolves around "products" and "clients," so this project meant transitioning that ecommerce mindset into a service-oriented approach — highlighting consultations and patient support rather than items to buy.

Process

HOW WE BUILT IT

  • Store setup
  1. Premium Template Setup

    Configured a Shopify Premium Template, reoriented from selling products to highlighting services.

  2. Appointment Booking

    Integrated the Appointo app, letting patients pick a date and time, connected to the doctor's Zoom and Google Calendar.

  3. Educational Resources

    In progress at the time of writing: integrating the Tevello Courses app for professionals and patients.

FAQs

The project took approximately three months to complete.

CREAR is using a Shopify 2.0 template named Prestige, with some custom development modifications.

CREAR store was created by MM Shopy Devs, a Premium Shopify agency.

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