Case studies - Legu
Legu
A custom migration, built without losing momentum
About
Timeless womenswear from Uruguay
Legu is a Uruguayan fashion brand focused on timeless womenswear, emphasising elegance, versatility and everyday comfort. Through a minimalist visual identity and carefully curated collections, the brand combines contemporary design with accessible fashion.
The challenge
Migrating from a custom platform without losing continuity
Legu needed to move from a custom ecommerce platform to Shopify — a complex data migration involving products, collections, customer information and store structure, all while maintaining business continuity throughout the transition.
Process
HOW WE BUILT IT
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Platform Migration
Migrated Legu from a custom ecommerce platform in Uruguay to Shopify.
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Theme Setup
Set up and adapted a Shopify theme tailored to the brand's identity, with custom modifications.
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Data Migration
Supported the complex transfer of products, collections and customer data, maintaining business continuity.
Store screenshots
THE RESULT
A MORE STABLE, SCALABLE platform
Following the migration, Legu experienced an immediate improvement in overall store performance and operational flexibility — a more stable, scalable and user-friendly ecommerce platform, simplifying internal store management and supporting future growth.
FAQs
The website was created by MM Shopy Devs, a Premium Shopify agency.
Yes, Legu is using Shopify.
Shopify case studies
BRANDS THAT GROW WITH US
A living collaboration across UX, development and CRO, with 65.2% yearly revenue growth.
